Category: Impact Websites blog

How to edit your own website without learning WordPress Being able to edit your own website — change a price, swap a photo, fix a typo — should be the easy part of owning one. For most small business owners it is not. The tools on offer are either too fiddly to learn or so […]

So where’s my website? So your new website has just launched a few hours ago, and you’ve put in a Google search for it and can’t find it. Should you be concerned? In short, that really depends where you were searching. Here are two scenarios: Scenario 1: Your new website selling free range eggs in […]

So why don’t I recommend having a @Gmail.com email address on your website? Over the last few years, there have been an increasing number of reasons why I advise against using Gmail as your main point of contact with website visitors. Here they are in two separate categories: Technical problems with Gmail as a business […]

Getting repeated spam emails about SEO on your website? ” We can help you fix these issues and get your website ranked on the 1st page of Google.”“I came across your impressive website and noticed it deserves better visibility on search engines like Google, Yahoo, and Bing.”“Your website has technical errors”“I noticed that your website […]

The good and the bad about a Google My Business profile When you search Google, you often see some relevant local businesses on the right hand side on a desktop and just below the sponsored ads on a mobile. They have a map, a contact number, some info about the business, opening hours, address or […]

How can I promote my new website? So your shiny new website has been launched and you’re waiting for the enquiries to come flooding in,  but so far…nothing! What can you do to get your site noticed and start building traffic? Try these 10 tips to build your audience and start getting some leads. TIP […]

Search engine rankings So how do search engines decide where your website ends up in those all-important search results? Google and others have these secret algorithms that are always changing, and they don’t openly state what exactly affects your ranking. However, as of 2024, this is the very approximate breakdown of what matters: Content Relevance […]

Choosing the right domain name – 10  important points Your domain name is not just a web address; it’s the digital front door to your online presence. Here are 10 important points to consider when choosing a domain name. 1. Understand Your Brand Identity: Before diving into the sea of domain options, take a moment […]

Important points for a new website Launching a new website requires a thoughtful strategy, particularly when it comes to search engine optimisation (SEO). In this post, we’ll explore a comprehensive SEO checklist designed to ensure that your website is well-prepared for its debut, with a focus on solid practices that contribute to long-term success in […]

Getting on page 1 of search engines – and staying there! Where’s the best place to hide a body? On Page 2 of Google! OK, not the funniest joke, but absolutely true in terms of your website – you’re either on page 1 or you’re not going to be found. But getting on page 1, […]